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nRich Member Reward & Brand Engagement
Redefining Value Exchange Between People and Brands
The nRich Member Reward & Brand Engagement system transforms traditional marketing into a human-centred value exchange—where every authentic interaction between an individual person and a brand generates insight, reward, and trust.
Brands purchase nRich tokens to access personalised outreach. Every message, comment, and insight is powered by tokens —
creating a shared economy where value flows both ways.
creating a shared economy where value flows both ways.
Brands only use their purchased tokens when a person actually engages reducing wasted marketing spend.
Built on deep psychological and behavioural intelligence, nRich enables brands to engage audiences as individuals meaningfully while rewarding individual members for genuine participation rather than passive consumption.
Engagement becomes nRrichment.
The nRich Member Reward & Brand Engagement System turns audience interaction into shared value.
Members earn nRich Tokens for engaging with brand content in authentic, measurable ways:
View / Like / Dislike
Capture sentiment and attention
Emoji / Simple Reaction
Express quick emotional tone
Comment
Contextual, qualitative responses that deepen dialogue and understanding
Diamond Slider / A–B Choice
Reveal nuanced preferences
Referral / Intent Signal
Show advocacy or purchase intent
Survey / In-depth Feedback
Provide structured insights
Tokens can be spent fairly across industries—ensuring small, ethical, and global brands all share equal visibility and reward flow.
For partners, nRich delivers precision targeting, authentic data, and sustained loyalty creating an ecosystem where every engagement adds real value.
How Members Engage & Earn Rewards
Members interact with brand content, campaigns, and experiences through a range of intuitive, emotionally intelligent engagement types. Each action earns nRich Tokens in proportion to its depth and quality:
View / Like / Dislike
Passive and emotional reactions measured for sentiment and resonance.
Emoji / Simple Reaction
Expressive, quick-touch feedback that reveals emotional tone.
Comment
Contextual, qualitative responses that deepen dialogue and understanding.
Diamond Slider Input / A–B Choice
Interactive preference tools allowing nuanced audience insight.
Referral / Intent Signal
Sharing or indicating purchase intent that demonstrates advocacy and alignment.
Survey / In-depth Feedback
Structured reflection generating detailed psychometric and consumer data.
Each engagement is securely logged, scored, and rewarded according to authenticity, frequency, and value creation—ensuring a fair, transparent system for both member and brand.
How Tokens Work
nRich Tokens represent units of shared value. Members can spend or redeem them across participating brands and industry sectors—covering wellbeing, education, lifestyle, travel, and professional development.
A dynamic balancing algorithm ensures fair distribution, so smaller or purpose-driven brands share visibility and engagement opportunities equally alongside major players.
An open, ethical reward economy
This creates an open, ethical reward economy that sustains both commercial growth and individual nRrichment.
What Brands Gain
Authentic Engagement
Real sentiment and behavioural data from psychologically informed individual, personalised interactions.
Precision Targeting
Reach individuals whose values and motivations align with your brand purpose.
Cross-Sector Exposure
Participate in a multi-industry reward ecosystem that enhances discovery and trust.
Ethical Insight
Access anonymised engagement analytics and psychometric data for strategic decisions.
Sustained Loyalty
Convert engagement into ongoing advocacy through transparent value exchange.
Only pay for activity
Brands only use tokens when an individual actively engages.
Brands only use their purchased tokens when a person actually engages reducing wasted marketing spend.
Why It Matters
nRich creates a new standard for brand engagement—where communication becomes co-creation, and loyalty becomes mutual nRrichment.
Every reaction, comment, and signal adds value to both sides of the exchange, driving meaningful growth for brands that care about connection.